"We will catch all the contents of simple payment and killer in t…
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Kim Woo-suk, CEO of Line Tech Plus, who leads the Line Blockchain business.
The crypto ecosystem, which is described as Web 3.0, blockchain, and irreplaceable token (NFT), is in crisis. The bubble seems to be bursting as virtual currency and NFT prices plunge one after another.
In the industry, it is widely expected that "covering stones" will begin in earnest in the crypto ecosystem, including Web 3.0, in the wake of the "cold season." In the end, the game is likely to be determined by the profit model and service. Analysts say that companies that offer such "killer services" in the NFT field, like Facebook and Twitter of Web 2.0, will dominate the network effect.
Kim Woo-suk, CEO of Line Tech Plus (Director of Line Next), who recently interviewed Maeil Economy, pointed out, "The NFT platform currently in the market has too high barriers to entry and has limitations that it can only be traded with virtual currency." "We will be able to trade NFT in won in conjunction with simple payment services such as Naver Pay," he said, revealing a secret to popularization.
CEO Kim is a key figure in the line blockchain business. Line Tech Plus, which he represents, is leading Line's virtual asset link and mainnet operation. As CEO Kim also serves as the business director of LineNext, the company dedicated to Line's NFT business, attention is also being paid to the synergy between LineNext's NFT Platform City (DOSI) and LineTech Plus' Virtual Asset Link (LINK).
- What is the current problem with the NFT ecosystem?
▷The problems that arise now stem from the fact that all NFT transactions are based on virtual currency. If the price of virtual currency falls, the price of game items, services, and goods all plunge. Then eventually the users leave. I don't play games less because the economy is bad. The problem is that NFT operates only with virtual currency logic.
- There was also a lot of skepticism about Web 3.0.
▷Web2 and Web3 are also tools after all. You should not have a biased view of either Web2 or Web3. We need to focus and answer on the essence of "what the market and customers want." It should be considered from the perspective of how to provide a more convenient service to users. In other words, it is the best combination of web 3 and web 2 as well. Although apps have many limitations right now, mobile apps are also planned to be considered at some timing. I think there is also a need for an interface that more users can easily access through mobile. Rather than creating a platform with a single specification, we are considering designing a combination of technologies and services from the perspective of thinking about how to deliver the NFT experience of Web 3.0 to a billion people.
-Can NFT solve the problem of web 3.0 blockchain?
Web 3.0 and blockchain without ▷ NFT have no services or products, but only finance. This leaves nothing but investment and speculation. I think NFT can provide motivation that cryptocurrency did not have. This is because NFT itself can be the standard for goods and commodity membership.
사진 확대- It is pointed out that the NFT platform itself should also change.
▷ The problem is accessibility. Currently, the usability of NFT wallets (wallets) is too difficult. It is also difficult to pay with only virtual currency. Therefore, I would like to try to link simple payments such as Naver Pay (Korea) and Line Pay (Japan).
- Why did NFT prices plunge?
There was a time when I thought of ▷ Web 3.0 as a token economy. No matter how good the purpose of the project service is, I witnessed that the moment I attached token compensation, it was ruined. As token prices fell and the value of compensation fell, services eventually became unsustainable. In a situation where the virtual assets themselves are not stable, too many things such as token economy, decentralization, and NFT have been attached to them, making them heavier. The essence of NFT is content after all.
- How can killer content be created in the NFT field?
▷Two things are key. Good content and platform infrastructure are needed. The current situation has too many platform infrastructure problems and limitations. No matter how good the service is, it is not easy to popularize it. Eventually, I think an interface will be created to access multiple services with one wallet. The market is the most important content.
- The number of partner companies has increased a lot.
▷There are 200 to 300 partners in the global unit currently under discussion. Currently, the NFT market has only an open market. I think we can go to a brand store from now on. In other words, the value created by brands, products, and fandom will grow.
- Can famous IPs succeed with NFT unconditionally?
It is more likely to fail with ▷ NFT. You may think that it will be sold because it is famous, but it can be an act of consuming IP. It is important to form a culture with a fandom that enjoys IP without consuming it.
