Luxury Sculpture Investment Platform 'Treasureer'…"NFT will solve…
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Kim Kyung-tae, CEO of Treasure R and CTO Interview
"Luxurious watches and other products with high liquidity and clear prices"
Real-Life-Based NFT Issuance in Q3...Plan to enter the institutional sphere
Amid the recent growing uncertainty in the financial market, the importance of diversifying portfolios that distribute investment destinations is increasing, and fragmentary investment, in which several people share ownership of expensive assets, is also attracting investors' attention.
Kim Kyung-tae, CEO and Chief Technology Officer (CTO) of Treasure, a high-end collection sculpture investment platform, said in an interview with BloomingBeat on the 26th that he would introduce smart sculptural investment methods and enter the system to strengthen investor protection.
Treasureer divides ownership of expensive items such as Rolex watches, luxury wine, whiskey, and classic cars and sells them in pieces. Investors can purchase as many shares as they want, starting with the minimum unit of 1,000 won per piece, and if the sale is sold at a higher price in the future, they will be distributed principal and profits excluding commission. The actual sale is being managed by Treasureer.
Regarding the attractiveness of sculpture investment, CEO Kim stressed, "If you purchase products with high investment value throughout, maintenance and maintenance may be difficult, but using a sculpture purchase platform can solve these shortcomings."
Treasureer cited "clearness of real asset prices" and "liquidity" as the most important parts to consider when selecting sculptural investment offerings. The explanation is that only products that can check how much they are traded in the actual market due to high liquidity will be selected for sculpture investment. It considered that if the platform judges the value and price of the product, it could cause moral hazard.
"We only deal with products that can objectively calculate value with data," he said. "Wine and watches are representative." Goods such as luxury wine and watches have upward characteristics," he said.
In fact, according to the London International Wine Exchange (Liv-ex) data, the 'Rivex 100 Index', a high-end wine benchmark index, has risen more than 22% over the past year. Compared to the 8.3% drop in the S&P 500 Index, a global stock market indicator, during the same period, it recorded a fairly stable return.
In addition, Treasureer is operating a "market gap rate" indicator that can compare market transaction prices with prices set by the platform using its own "AI (Artificial Intelligence) crawler" for transparent price disclosure. AI crawler analyzes the transaction price of high-priced items such as wine in the global market in real time and provides the data necessary for selecting sales and setting prices.
CEO Kim said, "There are great benefits from introducing blockchain technology to the distribution industry," adding, "Using NFT, we can reduce transportation and logistics costs in the distribution process and simplify the authenticity evaluation process."
"We plan to launch a service that allows users to purchase entire assets as well as sculptural investments in real products on the Treasure platform within the third quarter," he said. "We will issue ownership to NFT and exchange it for real products."
A service that proves ownership of sculpture investment shares is also set to be released within the third quarter. He hinted, "We plan to create a registration system that can announce the ownership of the entire issued piece using blockchain technology that records all information."
Meanwhile, Treasureer plans to submit a demand survey to the Financial Services Commission soon to apply for innovative financial services. Earlier, Kasa and Punble, real estate sculpture investment platforms, were designated as innovative financial services in December 2019 and May last year, respectively, and have been conducting stable businesses. Most recently, Music Cow, which operates a music copyright investment service, passed the first deliberation by financial authorities, raising the possibility of designating a regulatory sandbox.
CEO Kim said, "We are trying to protect investors by double insurance on products for sale, but in order to expand our business to a larger size, we need to further strengthen the investor protection system."
"We will grow into a global platform so that overall investment in collections can be made through treasure makers," he said.
