Hashed’s NFT ‘DABA’ participates in NFT NYC… Nasdaq billboard advertisement progress > NFT_News KDCA(한국데이터공인인증원)

 Photo = Hashed Studio Unopened 

Hashed Studio Unopened, a subsidiary of Hashed, a domestic virtual asset (cryptocurrency) venture capital (VC), announced on the 22nd that it will participate as a sponsor in 'NFT NYC' held in New York until the 23rd.

Unopend's non-fungible token (NFT) project 'DAVA' team also participates in NFT NYC. Next, it plans to carry out electronic billboard advertisements in New York Times Square, on-site networking, and online and offline promotions.

In particular, advertisements are sent out on billboards on Broadway 43rd Street and 49th Street, which are famous for NASDAQ billboards in the United States. On 49th Street, a QR code with the motif of Coinbase's QR code advertisement, which became an issue in the 56th Super Bowl advertisement this year, appears on the billboard advertisement. The QR code is linked to the 0xDAVA site, the beginning of the Dava worldview.

Lee Kwang-ho, leader of the Dava team, said, "From an investment point of view, the virtual asset market is generally difficult, but I am sure that excellent NFT projects will survive."

“The Dava team has prepared this NFT NYC to turn a crisis into an opportunity,” he said.

He added, "We reorganized the homepage to fit the Times Square advertisement schedule during the exhibition period, so that users can understand and be interested in the world view of Dava just by accessing the QR code." In order to maximize the effectiveness of this publicity, Dava will also hold various events in social media spaces such as New York, Twitter, and Discord. If you take a picture with Dava NFT holders participating in on-site billboard advertisements or various events and post it on social media, you will receive a rare exhibition special NFT for free. In addition, if you post an article congratulating Dava for participating in the NFT NYC, you will receive a special NFT for free. More information can be found on Dava's Twitter. 

Meanwhile, Dava is an NFT project directly serviced by Unopend. Launched in November 2021, it attracted attention by selling out all sales in the public sale.

In addition, Dava announced a complete reorganization of the project on the 31st of last month. Dava plans to create its own 'on-chain game' by breaking away from the concept of W2E (Wear to Earn), which was the existing core model. Through the 'on-chain integration' technology of the block chain, it plans to implement a 'game world view that users create themselves', which was impossible in the existing game system. 

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