Zajix unveils 'Maxup', an NFT augmented reality service based on Web 3…
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<Image provided = ZIPAX>
There is a game where you can receive NFT just by running an existing lifestyle, such as installing an app, taking a walk in the neighborhood with your pet, taking pictures, and sharing them on SNS. This is the NFT augmented reality service "MXUP," which will be held by game development startup Zigax (CEO Shin Sung-chul) on the 28th.
Maxup captures the fun of the game by having various missions with pets based on augmented reality. Like famous games "Damagochi" and "Pokemon," it is a service that fosters Maxup's unique AR pets and walks and enjoys games. Augmented reality (AR) pets are made based on NFT and each has its own characteristics and attractiveness.
The financial resources paid as compensation were solved with target advertising solutions introduced by the blockchain economy. Not only will users be rewarded just by installing and using Max Up, but they can also perform missions while visiting landmarks or stores in their areas.
Maxup's advertising solution is based on Web 3.0 technology. It is not a one-sided advertisement exposure, but a user selects and executes a mission by himself. This is in contrast to Google and Meta, which have the leadership in the target advertising market, being fined 69.2 billion won and 30.8 billion won, respectively, for indiscriminate collection and utilization of members' personal information from the Personal Information Protection Committee in September.
Maxup's advertising solution can be a solution for target advertising.Zigax plans to provide this solution to consumers who need publicity, such as franchises and small business owners, to raise win-win resources.
We will allow users to have fun experiences and settle into the service through the max-up service, a Zigax official said. "If user experience spreads and accumulates on a regional basis, target advertising solutions will naturally be activated."
Zigax's Max-Up is scheduled to launch a close beta service for NFT holders on the 28th, starting with NFT Mining on the Max-Up website on the 21st.
